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Housed ambassadors

Become a Housed Ambassador

Built for what's real.

Real people who wear Housed - not influencers chasing a trend.

Housed partners with people who make the gym their second home. Not influencers chasing a trend - coaches, lifters, class regulars, and wellness professionals who've made movement a way of life.

Getting started

Basic requirements

01

Public on Social

An active presence on Instagram and/or TikTok - your audience should be able to follow your training journey.

02

No Conflicting Deals

You shouldn't be locked into an exclusive deal with another gym, apparel or wellness brand we'd be competing with.

03

Genuinely Active

You should be training regularly - whether that's the gym floor, a class, or a coached program. This isn't about follower counts.

04

Housed as Your Go-To

When you're in the gym or wellness space, we want Housed to be what you reach for first.

Who we work with

Two ways in.

Athlete

Gym & Performance Sport

01. Athlete

You compete or train seriously - powerlifting, CrossFit, Hyrox, functional fitness, or any strength and conditioning sport. You can point to results, a training log, competition history, or a coach - something that shows the commitment is real. You train in a genuine environment and document it, not just the highlight reel. You're in it for the long haul - we're not looking for one-off campaigns.

Creator

Fitness & Wellness Voice

02. Creator

You post regular fitness, gym, or wellness content on Instagram, TikTok, or YouTube - and your audience actually shows up for it. People trust you. Your community isn't just numbers - they engage because what you share feels real. You're a PT, coach, class instructor, or someone whose knowledge drives your content - not just aesthetics. You're open to working collaboratively, not just posting product shots.

A note on exclusivity: we want to be your main brand in the gym and wellness space - not own your whole identity. Outside of that, your platform is yours. We just want to be the brand you’re proud to wear when it counts.

Content

What good looks like.

Consistent, Not Constant

Consistent, Not Constant

We'd rather see steady, thoughtful content than a flood of posts. Quality and regularity matter more than volume.

Show the Work

Show the Work

Training sessions, progress, classes, routines. The stuff that makes people feel something - not just the finished product.

Any Format

Any Format

Long-form or short-form, reels or vlogs - we don't prescribe a style. Shoot and edit in the way that feels natural to you.

Wear It Naturally

Wear It Naturally

Housed should show up in your content the way it shows up in your life - on the gym floor, not just for the camera.

What we stand for

The three things that matter.

Consistency

Showing up is the work. Every session, every week.

Honesty

Real progress, real environments, real people.

Community

The gym is a shared space. We build together.

How to apply

Three steps to get seen.

We review applications on a rolling basis. We look at the full picture - who you are, how you train, and whether Housed feels like a natural fit for you.

01

Film something real. A training session, a class, a routine - whatever reflects how you actually use the gym. Edit it the way you normally would.

02

Post it to Instagram or TikTok. Tag @housedaus and use #Housed so we can find it.

03

Submit your interest via the link below. Tell us your handle, what you do, and why Housed makes sense for you.

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Become an ambassador